Marketing Educators' Association Conference 2026

50 Years of Marketing Education: Honoring the Past, Shaping the Future

Hyatt Regency Mission Bay Spa and Marina, San Diego, CA
April 15-18, 2026

Since 1978, the MEA has served as the premier international organization for faculty development of the marketing professoriate. Our mission is to provide worldwide leadership in promoting the development and sharing of scholarship that enhances marketing education and advances marketing knowledge and practice.

Join us on April 15-18, 2026 in San Diego, California!

Call for Papers

Submission Guidelines

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50 Years of Marketing Education:

Honoring the Past, Shaping the Future

We invite you to the 50th Anniversary Marketing Educators Conference,
celebrating the legacy, evolution, and future of marketing education. The Marketing Educators’ Association (MEA) 2026 conference provides a venue for marketing educators to examine recent trends in the digital world and explore new opportunities to better train the “Next Generation of Marketers”. Participants will gain insight into emerging topics such as the impact of latest technologies like generative artificial intelligence, machine learning, and virtual reality on marketing education, the interconnection between technology and marketing strategies, marketing challenges in emerging industries, marketing opportunities in mobile social commerce, sustainability and social marketing, consumer privacy, and related marketing topics.

MEA 2026 Conference Highlights

Keynote
Speaker

To be announced...

Conference
Location

The 2026 conference is in Mission Bay, San Diego, the nation's largest aquatic park. With 27 miles of shoreline, Mission Bay offers sandy beaches, waterfront views, just minutes from downtown and the San Diego International airport.

Discover Mission Bay

Doctoral Student Consortium

The 2026 MEA doctoral student consortium provides a unique opportunity for doctoral students to share their research, learn from prominent scholars, and network for professional development.

Learn More

Partner
Journal

We are proudly partnering with the Journal of Marketing Education

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The Location

Hyatt Regency Mission Bay Spa and Marina

1441 Quivira Road | San Diego, CA 92109

$249 USD per night conference group rate*

* Please note: You must book by Friday, March 25, 2026, and use the button above to get the conference group rate.

Reserve your Room

Acknowledgements: The Microsoft CMT service was used for managing the peer-reviewing process for this conference. This service was provided for free by Microsoft, and they bore all expenses, including costs for Azure cloud services as well as for software development and support.

Get in Touch

Please send any questions via our form or info@marketingeducators.org